This may not come by as news to most people, as someone like myself has long thought of this possibility. But here it comes. Kris Jenner, the famed mother of the Kardashian namehold has allegedly trademarked Kendall and Kylie's names in a bid to ensure the success of their fashion line. The mother of the teen models reportedly wants her daughters to launch a fashion line more profitable than US star Jessica Simpson's billion dollar empire.
Kris has helped her older daughters Kim, Kourtney and Khloé Kardashian with their global clothing line and plans to make Kendall, 17 and Kylie, 15, fashion, jewellery and cosmetics moguls by the time they are in their twenties.